Why is our name Cygnet Strategies?
Vicky’s maiden name is Schwan — the German word for swan — and a cygnet is a baby swan.
Cygnets are often ignored and considered ugly ducklings due to their coloring and shape when young.
The good news is it doesn’t take long for a bland, gawky cygnet to grow into a beautiful, elegant swan.
That’s our vision for the events and destinations we work with — helping them evolve into remarkable, resilient swans.
Bring out the best in your destination and implement your vision.